More and more people on Ok Cupid (and other sites such as Plenty of Fish (POF)) use two different profiles.
One profile contains great photos and little information, while the other contains great info and vague photos.
Where singles once struggled to get a date, apps such as Tinder make it possible to date a different person every night of the week. But there's another vast group of people using these apps who don't want such fleeting interactions.
Aged in their late 30s, 40s, 50s and older, those in this group have often survived the breakdown of marriages and long term relationships, they usually have children and/or demanding careers, have the complications that come with middle age – children, houses, demanding careers – and little desire to be hooking up in bars at midnight.
Instead, these people are taking to Tinder, or creating their own websites, looking for love and long-term relationships.
New services are popping up that specifically cater to this older market, such as Stitch, an app founded by Australian Andrew Dowling that targets those over 60.
We're one of the oldest and best known dating communities on the web, and we have a unique, and very popular, secret weapon - our intelligent two-way matching feature.
It's successfully launched thousands of happy and lasting relationships. Many thanks for the opportunity to enhance my life through this well regulated site.
I do of course have a perfectly legitimate reason to do so, and I am also lucky enough to have a very good relationship with Mrs Beautyscientist.But with the loosening of marriage as an institution – 40% of them end in divorce is a statistic I keep hearing – there are more and more people in their forties, fifties and sixties who are actively seeking new partners. But it turns out that these aren’t particularly productive for women in those age brackets. Women are no longer defined by their relationship to a man.An article in last Sunday’s Observer in the UK makes this clear. There is so much more you can do than previous generations.This helps keep your public identity somewhat disguised.When you find someone you like, you can inform them of your other profile so they can get a complete idea/look at who you are.Saga Dating is an online dating service that'll help you find and connect with people like you.Our goal is simple - to add love, romance and fun to the lives of single people.